When people utter the phrase everything is not always what it seems, what they really mean is that logos aren't what they seem to be. Logos constantly surround us and persuade us to purchase items, but have you ever actually taken a close look at certain compannies' designs? After a and revealed there was a hidden bear in the Toblerone logo, a majority of people wondered just how they had never noticed the 'secret bear' on the chocolate bars before.
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