Mega-brands pull back millions from Pride as DEI continues to crumble

A host of major companies is pulling financial support from this year's Pride events as once-popular DEI initiatives continue to tank under the

Credit card giant Mastercard is pulling it corporate sponsorship of the Pride March as many Diversity, Equity and Inclusion measures have crumbled during President Trump's second term.

Mastercard has supported Heritage of Pride, the nonprofit that organizes the annual NYC parade as well as other Pride events, for around a decade, the reported.

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