The booked a record $2.7 billion from sponsorship revenue over the 2022 season thanks to new deals with and tech companies, according to .In total, the league's 32 teams garnered $2.05 billion from sponsors this season, while the NFL added another $650 million thanks, in part, to a $250 million deal with Apple Music for the Super Bowl halftime show. This marks the first time that NFL teams combined to earn more than $2 billion in sponsor revenue.The AFC South-champion Jacksonville Jaguars led the way with 170 deals, followed by the (140) and (135).
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