Target is preparing to let United States shoppers use food stamps to pay for online orders, following in the footsteps of Walmart and Amazon, in a move that could help the nation’s seventh-largest retailer gain market share among lower-income shoppers.
Roughly 21.7 million US households use food stamps, which are mostly restricted payments to cold food items, non-alcoholic beverages and seeds and plants.
Target disclosed to Reuters news agency last week that it will begin to accept payment online with food stamps, tentatively starting in late April, through a service offered by Shipt, its delivery arm. A Target spokesman said Thursday that it hadn’t “shared any official launch date” for the service, which also will include drive-up and pick-up orders.
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