Before consumers will adopt electric vehicles in great numbers, they will need ready access to charging infrastructure so they can charge their cars when and where they please. But before investors will sink millions of dollars into charging, they need assurances that consumer demand will materialize.
A classic chicken-and-egg problem. But must one come first?
Today, the expanding electric car market is driven mainly by wealthy consumers. America's most popular EV brand is Tesla, which boasts three of the five best-selling models. The company's base model, the Tesla E, starts at $35,000, while higher-end models are available at twice that price. The EV market is becoming more accessible, however, as prices continue to fall and more affordable models are available every year.
A classic chicken-and-egg problem. But must one come first?
Today, the expanding electric car market is driven mainly by wealthy consumers. America's most popular EV brand is Tesla, which boasts three of the five best-selling models. The company's base model, the Tesla E, starts at $35,000, while higher-end models are available at twice that price. The EV market is becoming more accessible, however, as prices continue to fall and more affordable models are available every year.