Bud Light is launching a new advertising campaign designed to show the beer as 'easy to drink and enjoy' after two months of backlash over its partnership with influencer .Brendan Whitworth, CEO of America, announced that the company would be 'investing' to protect their frontline workers' jobs – highlighting the impact that, the parent company of Bud Light has seen its market cap value tank $27 billion following a disastrous team-up with transgender influencer Dylan Mulvaney.
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