has hit back at critics of the 's $105million-a-year sponsorship deal with Bud Light, insisting he doesn't 'give a s***' about the backlash and the beer brand is 'exactly who I want to be with right now'.There have been growing calls from UFC supporters to boycott the sport following the announcement of their six-year marketing partnership with brewer last month.They had formerly held the position as the best-selling beer in the US but have since lost that ranking after partnering with trans activist in April.
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