The expression 'biting off more than one can chew' perhaps perfectly encapsulates fast food giant McDonald's failed attempt to expand well beyond the confines of burgers and fries. While it's the world's biggest fast food chain, raking in a revenue of $23.18 billion in 2022, the Chicago-headquartered company has attempted to grow its empire over the years, with one of its ambitions being to have a bite of the travel industry.In 1980, 40 years after the business launched, one franchisee dipped toe their into the world of water travel with the launch of a floating restaurant.
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