E-cigarette giant Juul Labs will pay Washington state $22.5m and has agreed to a variety of reforms to prevent underage use and sales under a settlement announced Wednesday by the state’s Attorney General Bob Ferguson.
Ferguson filed a consumer protection lawsuit in September 2020, saying the United States’ largest e-cigarette company targeted underage consumers and deceived consumers about the addictiveness of its product.
“Juul’s conduct harmed Washingtonians,” Ferguson said at a news conference in Seattle. “They harmed the youth of our state.”
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