McDonald’s is scrapping a trial of artificial intelligence (AI)-assisted ordering at select drive-through restaurants after videos of order mix-ups went viral online.
The fast food giant’s decision to retire the AI-powered voice-ordering system from about 100 outlets comes as restaurant chains rush to embrace the technology to cut back on mounting labour costs.
McDonald’s launched the pilot in partnership with IBM at a select number of drive-through restaurants in the United States in 2021.
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