and 's budding relationship isn't a love story, but rather a calculated publicity stunt engineered by the social media-savvy NFL star, according to Fox Sports' Colin Cowherd.'I'm not usually into this stuff, and my gut feeling is they're trolling all of us, but the Travis Kelce-Taylor Swift relationship is potentially fantastic,' Cowherd told his audience on FS1's 'The Herd.''I have a feeling, the Kelce's are very good with social media, his brand is exploding and he's on like six commercials now.'
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