It might be hard to truly put a number on the financial impact that 's romance with has had on the NFL. But over $300million seems like a good place to start.It's clear that Swift's dating life has taken a front seat in the world of American football this season, bringing in viewers not only to the City Chiefs but across the NFL landscape.According to data from Apex Marketing Group (via ), Swift has reportedly generated a 'brand value' for the Chiefs and the NFL in the area of $331.5million this season.
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