Twitter is offering advertisers major incentives to spend money on the platform as a way to lure them back after 's buyout prompted 50 of them to pull back.The social network is offering advertisers who book at least $500,000 in 'incremental spending' to have 100% of their spending matched - capped at $1 million - according to an email viewed by the Wall Street Journal. Musk's platform is reeling in the wake of seeing including Chipotle, Wells Fargo, Verizon and Nestle pausing or completely stopping their ad spending.
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