Disney, with depressed stock, a high-profile attack from an activist investor and succession concerns, has embarked on a speculative investment.Disney Pinnacle, a 'digital pin and trading experience,' was launched last month to offer fans the chance to buy and sell Disney, and character NFTs.These 'non-fungible tokens' are digital images which are given unique identification codes using blockchain - the same technology behind cryptocurrency - allowing them to be held as assets and traded online.
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