It was March 19, 2004. A 26-year-old 'dead broke' Dave Portnoy stood on the corner of Beacon Street in , with his girlfriend Renee. Staring up at the Cityside Tavern bar, the home of his first ever party, it was going to be the day it all changed.
Two months earlier, he had filed for bankruptcy. He was his own delivery boy for his Barstool Sports newspaper, which he self-published at a loss of $1,000 a month. But sensing a groundswell of loyal readers, he hired the bar and invited everyone through his paper, charging $100 entry for all the beer and food they could want. 'Girls can come for free (As Always!)' he added.
But Portnoy, decked out in his red Barstool t-shirt, was horrified as he pushed open the doors. Nobody was there.
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